Corporate Plan


Seafish Northern Ireland

Year-on-year improvement in stakeholder satisfaction score from baseline established in year one survey

Enhance Reputation

Priorities within Northern Ireland will be defined by SNIAC and will cover sourcing, supply and environmental issues. Where appropriate, work undertaken within the core workstreams will be applied to the industry in Northern Ireland. Seafish NI will engage with the devolved administration, science, trade and local media.

Promote Consumption

Consumption will be promoted by using the Fish is the Dish platform, and adapting it to reflect the Northern Ireland industry. Seafish NI will engage with the devolved administration, science, trade and local media.

Inform Decisions

Seafish NI in conjunction with SNIAC will identify areas of priority for the industry in the region, and facilitate the delivery of bespoke projects to address the identified issues. Seafish NI will work closely with all stakeholders and coordinate efforts to ensure efficient delivery and eradicate duplication of effort.

Seafish Northern Ireland is our regional delivery platform for projects that benefit the Northern Irish seafood industry. Our work in Northern Ireland will be defined by a Northern Ireland Regional Strategy, that is aligned to the Seafish Corporate Plan and developed in consultation with key stakeholders through the Seafish Northern Ireland Advisory Committee (SNIAC). The delivery of the Regional Strategy will be coordinated by Seafish Northern Ireland and may involve Seafish staff from the core workstreams as necessary.

In addition to delivering the Northern Ireland regional strategy, Seafish Northern Ireland will be a conduit between the core Seafish workstreams and the Northern Ireland seafood industry, facilitating one-to-one or group meetings, workshops and seminars as appropriate.

To ensure that the Seafish Northern Ireland Regional Strategy is aligned to the devolved administration’s policies, DARD will be represented on SNIAC and will have input to the decision making process. This will be done through the committee and through regular bilateral meetings with Seafish Northern Ireland. When appropriate, Seafish Northern Ireland may be contracted by DARD to deliver projects on the department’s behalf.